You may have heard about the Chicago based Stranger Things pop-up bar that recently went viral.
Dubbed ‘The Upside Down’, the bar is jam-packed full of references to Netflix’s nostalgic 80s sci-fi series. Unfortunately, the architects behind the pop-up Hawkins wonderland didn’t request Netflix’s permission before bringing their bar into existence.
In response, Netflix has sent a super-polite cease-and-desist letter that allows the pop-up bar to continue running for their scheduled six-week mark, but no longer.
“My walkie talkie is busted so I had to write this note instead. I heard you launched a Stranger Things pop-up bar at your Logan Square location. Look, I don’t want you to think I am a total wastoid, and I love how much you guys love the show. (Just wait until Season 2!) But unless I am living in the Upside Down, I don’t think we did a deal with you for this pop-up. You’re obviously creative types, so I’m sure you can appreciate that it’s important to us to have a say in how our fans encounter the worlds we build.”
The letter continues, by requesting that the architects behind the bar agree to Netflix’s terms – while threatening to call their mom.
“We’re not going to go full Dr. Brenner on you, but we ask that you please (1) not extend the pop-up beyond its 6 week run ending in September, and (2) reach out to us for permission if you plan to do something like this again. Let me know as soon as possible that you agree to these requests. We love our fans more than anything, but you should know that the demogorgon is not always as forgiving. So please don’t make us call your mom.”
The bar opened in mid-August and quickly become a hot-spot for Stranger Things fans.
According to dnainfo.com, the architects behind the pop-up bar insist that there are no hard feelings.
Stranger Things sends a super polite cease-and-desist letter to themed pop-up bar